Company: Toyota


Toyota Prius Super Bowl ad is good fun

Toyota wants people to think of its Prius as a fun, sporty car — hardly the image it has now.


Toyota may be rethinking its Prius model lineup strategy

Just a short while ago, when a gallon of gas cost $3.50, Toyota thought its Prius brand would be its


TOMS Racing adds body kit for new Toyota Prius

Toyota worked long and hard to redesign the 2016 Prius for increased visual excitement, but that won’t keep the aftermarket


Toyota releases new Prius promotional video

The Toyota Prius is a wonderful car. It has outstanding fuel economy from its hybrid powertrain. It is stylish and


Low gas prices mean low Prius sales

Toyota has lowered its sales expectations for the fourth generation Prius to between 300,000 and 350,000 cars this year. Reuters reports an


Hydrogen infrastructure is slow to arrive

Honda, Toyota, and Hyundai showed off their hydrogen fuel cell models at the Los Angeles auto show last month. While